28-Day Kickstart

Join our 28-Day Kickstart and see what’s possible with plants!

We’ve Got You

We’ve created the 28-Day Kickstart for people who are inspired to eat more plant foods, but don't know how to begin, for people who want to lose weight in the healthiest way possible, but have no idea how to do that—and for people who are already plant-savvy but are looking to boost their knowledge and pick up some tasty recipes along the way. Everyone is welcome and wanted here!
Get Started!

About Our 28-Day Kickstart

Today is a great day to transform your life!

  1. 28 days of delicious breakfast, lunch and dinner recipes that are designed to be simple for you to put together, diverse, nutrient-dense and super tasty! 
  2. Daily lessons on topics such as weight loss, plant-powering your favorite meals, what to buy at the grocery store, plant-based travel, navigating social situations, food cravings and what to snack on!
  3. Simple meal prep instructions to make cooking during the week easy—a batch of beans, a cheese sauce and maybe some roasted sweet potatoes—along with a handy weekly grocery list.
  4. Fun videos to watch—such as basic knife skills, how-to cut fruits and vegetables, a trip to the grocery store, introducing new plant foods, our favorite snacks, and success stories.
  5. Support from the SmartyPlants team, as well as our entire online community, with answers to your questions, live events and give-aways and fun along the way!
  6. Upon completeion of your Kickstart, we'll give you 50% off our member-based Weekly Meal Plan through 2021, so you can poke around and see if you'd like to stay!
Get Started!

How It Works

28-Day Meal Plan

You will receive 28 days of easy-to-prepare and super tasty whole food, plant-based recipes for breakfast, lunch and dinner, along with recipes for snacks, side dishes, salad dressings, desserts, meal-swap recipes and more!

Daily Lessons

Each day you will receive a written lesson, including photos and videos, on topics such as plant-powering your favorite meals, healthy weight loss, cooking techniques and social situations to make eating plant-based simple and fun!

Culinary School

Our Culinary School videos will guide you through everything from basic knife skills and cuts, to how-to cut vegetables and fruit. Stop by at any time during the Kickstart to practice along with our videos!


Our team, as well as an our entire online community of support, is available to you every step of the way. Join our group and pop-in daily with recipe questions, to look at food photos and have some fun!

Frequently Asked Questions

What are the differences between the 28-Day Kickstart and the Weekly Meal plan?
The 28-Day Kickstart is for people who are interested in a plant-based diet, but have no idea where to start. We will guide you through your journey with daily lessons and simple, tasty meals for 28 days. The Weekly Meal Plan is for people who have the basics down, but would like to have 3 new delicious, plant-powered meals offered to them each week, along with meal prep instructions and an automatically generated grocery list. Plus they will have access to our entire website of 100's of recipes that they can pick and choose from and add to their Weekly Meal Plan!
Is this a FAD diet?
NO! This is definitely not a fad diet. We like to think of it as a lifestyle. Eating a whole food, plant-based diet is scientifically proven to be one of the most powerful things you can do for your health!
Can I still do this if I’m allergic to soy, nuts or gluten free?
Absolutely! The recipes are not created with allergies in mind, but you will easily be able to come up with subs for recipes. Our private Facebook group is a great resource for that. Also, you are able to filter the recipes in the database, to search for specific recipes and ingredients.
Can I cancel any time?
The 28-Day Kickstarter is a one-time purchase. There is no need to cancel. And when the 28 days end, you will still have access to all of the lessons that you purchased!
Can I try some of your recipes before I sign up?
Absolutely! We offer lots of free recipes on the site, but we do not make our Weekly Meal Plan recipes free to non-subscribers. You can check out these meals on our Inspiration page if you'd like to see what Meal Plan subscribers are making!
Will the Meal Plans help me lose weight?
This isn’t a weight loss plan and it’s not about dieting. This is about nourishing your body with the best food on the planet. That being said, when you feed your body exactly what it needs, extra pounds naturally fall off! This is about healing from the inside out and maintaining a natural, healthy weight for your frame. Most people DO lose weight on our plans, and fast, which is a result of eating nutrient dense foods full of fiber, vitamins and minerals.
Is there a money back guarantee for the 28-Day Kickstart or the Weekly Meal Plan?
There isn’t, but if you are unhappy please let us know and we’ll look into your issues and make a determination at that point.
When does my 28-Day Kickstart begin?
We understand that people will need a few days to shop, prepare and get ready. Once you sign up and log in, you'll see Day ZERO-Before You Begin. In this lesson, you will learn all the things you can do to prepare for the Kickstart. This gives you as much time as you need to prepare. Once you are ready, just click on Day 1 and your 28 days will begin!