28-Day Kickstart

Join our 28-Day Kickstart and see what’s possible with plants!

We’ve Got You!

Our 28-Day Kickstart is for people who are inspired to eat more plant-based foods, but don't know how to begin. If you would like to lose weight right in time for summer, and get as healthy as possible along the way, become one of our Kickstarters!
Get Started!

About Our 28-Day Kickstart

Today is a great day to transform your life!

  1. 28 days of delicious breakfast, lunch and dinner recipes that are easy to make, packed with nutrients and super tasty! 
  2. Daily lessons on topics such as how to plant-power your favorite meals, ordering in restaurants, navigating parties, food cravings and what to snack on!
  3. Simple meal prep instructions to make cooking during the week easy—a batch of beans, a cheese sauce and maybe some roasted veggies—along with a handy weekly grocery list.
  4. Support from our SmartyPlants team, as well as our entire online community, with answers to your questions, live events and give-aways and fun along the way.
Get Started!

How It Works

28-Day Meal Plan

You will receive 28 days of super tasty and simple plant-based recipes for breakfast, lunch and dinner, along with snacks, salad dressings, desserts and more!

Daily Lessons

You will receive a daily lesson on topics such as plant-powering your favorite meals, navigating parties and what to order in restaurants—to make eating more plant-based doable and fun!

Get Cookin'!

Time to get in the kitchen and slice, dice and sizzle your way to making the healthiest food on the planet! You'll have meal prep instructions and recipe notes to help you along the way!


Our team, as well as an our entire online community of support, is available to you every step of the way. Join our awesome group and pop-in daily with recipe questions, to look at food photos and have some fun!

Frequently Asked Questions

What are the differences between the 28-Day Kickstart and the Weekly Meal plan?
The 28-Day Kickstart is for people who are interested in a plant-based diet, but have no idea where to start. We will guide you through your journey with daily lessons and simple, tasty meals for 28 days. The Weekly Meal Plan is for people who have the basics down, but would like to have 3 new delicious, plant-powered meals offered to them each week, along with meal prep instructions and an automatically generated grocery list. Plus they will have access to our entire website of 100's of recipes that they can pick and choose from and add to their Weekly Meal Plan!
Is this a FAD diet?
NO! This is definitely not a fad diet. We like to think of it as a lifestyle. Eating a whole food, plant-based diet is scientifically proven to be one of the most powerful things you can do for your health!
Can I still do this if I’m allergic to soy, nuts or gluten free?
Absolutely! The recipes are not created with allergies in mind, but you will easily be able to come up with subs for recipes. Our private Facebook group is a great resource for that. Also, you are able to filter the recipes in the database, to search for specific recipes and ingredients.
Can I cancel any time?
The 28-Day Kickstarter is a one-time purchase. There is no need to cancel. And when the 28 days end, you will still have access to all of the lessons that you purchased!
Can I try some of your recipes before I sign up?
Absolutely! We offer lots of free recipes on the site, but we do not make our Weekly Meal Plan recipes free to non-subscribers. You can check out these meals on our Inspiration page if you'd like to see what Meal Plan subscribers are making!
Will the Meal Plans help me lose weight?
This isn’t a weight loss plan and it’s not about dieting. This is about nourishing your body with the best food on the planet. That being said, when you feed your body exactly what it needs, extra pounds naturally fall off! This is about healing from the inside out and maintaining a natural, healthy weight for your frame. Most people DO lose weight on our plans, and fast, which is a result of eating nutrient dense foods full of fiber, vitamins and minerals.
Is there a money back guarantee for the 28-Day Kickstart or the Weekly Meal Plan?
There isn’t, but if you are unhappy please let us know and we’ll look into your issues and make a determination at that point.
When does my 28-Day Kickstart begin?
We understand that people will need a few days to shop, prepare and get ready. Once you sign up and log in, you'll see Day ZERO-Before You Begin. In this lesson, you will learn all the things you can do to prepare for the Kickstart. This gives you as much time as you need to prepare. Once you are ready, just click on Day 1 and your 28 days will begin!